- Aimee Cohen
- Alexander Odishelidze
- American Government
- Annissa Deshpande
- Biographies & Memoirs
- Biographies & Memoirs of Women
- Biography & Autobiography
- Business & Economics
- Business & Money
- Business / Economics / Finance
- Canterbury Books
- Careers / Job Opportunities
- Caribbean & West Indies
- Chris Nadherny
- Consumer Finance
- Domenic Aversa
- Ezl Enterprises
- Human Resources & Personnel Management
- International Relations
- Investments & Securities
- Jermaine Williamson
- Job Hunting
- Joey Sheehan
- L. Paul Hood
- Lisa Z. Lindahl
- Michael A. Gregory
- Morgan James Publishing
- Omanagement LLC/Publishing Division
- Personal Finance
- Personal Memoirs
- Personal Success
- Political Science
- Politics / Current Events
- Puerto Rico - Politics and government
- Real Estate
- Retirement Planning
- Scott Comey
- Sex & Gender/Feminine
- Sports & Recreation
- Structural Adjustment
- Tia Graham
- Women in Business
- Women inventors
Are You a Manager or a Leader?: How to Inspire Results Through Others
"With the title of this book, Scott Comey asks an important question on which we should all reflect. Throughout, he draws on a depth of experience, personal stories, historical perspective, popular culture, bright minds, and interactive steps. In person and in video, you can lead more effectively with this guidance." -Ethan Beaute, Chief Evangelist at BombBomb
"Scott Comey's Are You a Manager or a Leader? is a masterful blueprint for successful leadership. With a mix of high-level concepts and street-level tactics, Scott gives you everything you need to become the leader you want to be. From building trust to defining your mission to knowing your numbers, Scott explains both the why and the how of essential leadership skills. Want to lead, or lead more effectively? Then read this book-and you're well on your way." -Adam Contos, CEO, RE/MAX Holdings, Inc.
"I really enjoyed Scott Comey's book on leadership, especially his delivery of key themes through personal stories. They were gripping, impactful, and memorable and made us want to read more. Scott's focus on "self" and how we are always going to be the more powerful effecting change in ourselves instead of blaming others, is a message so needed today for the world's leaders. If you are a business leader and have others looking to you for direction, this is a must-read." -Tyrone K. Davids, CPA MBA & CEO of EDI Performance
"This book is needed more than ever. We still have far too many managers and not enough leaders. Scott lays out a compelling case and powerful benefits that SOLID leadership provides. He's worked through adversity multiple times and the growth of his team is proof of his expertise. Get this book. Read and apply its wisdom, especially during these turbulent times." -Tony Rubleski, Bestselling Author, Mind Capture book series
Are You a Manager or a Leader? inspires managers to take their employees to the next level of success with "golden nuggets" of leadership and wisdom. By changing how you look at your staff and by examining your role within your organization, managers will be inspired to build a great working culture, strengthen the relationships with their team, and continue to create an environment of success and productivity.
When managers take the time to reflect upon their roles, they become amazing leaders, catapulting their companies to greater levels of success and achievement. Whether you are an entry-level manager, an executive within a corporation, or run a small business of your own, Scott Comey will take you through the journey of connection and reflection. It's time to take the leap and become the leader you were destined to be.
Be a Happy Leader: Stop Feeling Overwhelmed, Thrive Personally, and Achieve Killer Business Results
Be a Happy Leader teaches leaders to lead positively, put their people first, and create engaged teams which leads to higher productivity and profit. It shows the reader how to be the type of boss that people want to work for--forever. It motivates leaders to make their personal well-being a top priority and shows them on how to be both positive and successful in their organization. Tia Graham has implemented happiness and business strategies directly with teams in corporate America and Europe for 14 years. There is an urgent need for a book about creating happier leaders written by someone who is both a happiness expert and a leader of teams in the corporate world.
Be a Happy Leader addresses challenges of overwhelm and stress, finding consistent joy, keeping their team productive and motivated weekly, and achieving their business goals. Throughout its pages, strategies and tactics are provided which include the use of positive psychology, having a broad perspective, executing quickly, creating strong relationships, measuring what matters, and being the spark in the team.
About the Author
Graham, Tia: - Tia Graham is the Founder of Arrive At Happy (aah!), a Certified Chief Happiness Officer, and has worked with dozens of global companies such as Goldman Sachs, Four Seasons, and Kashi to elevate engagement, sales, and drive bottom line results. With multiple certifications in neuroscience, positive psychology, leadership coaching, and employee morale she supports executives and teams through advising and experiential events. Prior to running aah!, Tia led sales and marketing teams at luxury hotels in the United States and Turkey for brands such as W Hotels, Westin, and The London. She is widely regarded by the corporate happiness community and is a speaker at the annual World Happiness Summit. Her insights have been featured in national publications like Forbes, MindBodyGreen, The Los Angeles Times, Well + Good, and Yoga Journal. Tia resides in Kelowna, British Columbia.
"An immensely readable account by a man whom companies call when all else fails." —Kirkus
For more than 25 years, Domenic Aversa has worked as a crisis manager and corporate restructuring professional. He has advised and operated small and middle-market companies in 45 different industries and worked through every possible extreme with his clients, including coup attempts in developing countries, the dot.com bust, 9/11, Ponzi schemes, corrupt bankers, and the Great Recession. In Corporate Undertaker: Business Lessons from the Dead and Dying, he shares his best advice for dealing with adversity and crisis.There are 50 practical lessons in this book; all designed to help you take immediate action. You’ll learn how to:
- dramatically improve cash-flow through a period of crisis
- preserve the most value in your company while restructuring
- create emotional stability in and around your company
- effectively communicate with your bank and investors
- retain key employees and critical customers
- manage and restructure current debt with all creditors
- address potential and existing lawsuits
- prepare for a bankruptcy filing
- effectively manage a partial liquidation or sale of a business
- recover from a “corporate death”
If you’re looking for answers in today’s tumultuous business environment, Corporate Undertaker has them.
"A savage peek behind the corporate curtain. The power of Aversa's storytelling is undeniable. Corporate Undertaker truly is a gripping read." —Self-Publishing Review
"Written by an industry expert, Corporate Undertaker...is filled with drama...written with confidence and expertise." —Clarion Forward
"Aversa's writing is entertaining...readers will find a lively, rare view of the dark side of business ownership and meet a business advocate who risked his life, health and spiritual outlook to try to save the jobs of thousands of employees." —Blue Ink Reviews
"Corporate Undertaker is a business book with a difference: a glance at the dark side of the corporate world from a vastly experienced crisis consultant, penned with humor and a wealth of enthralling personal context." —Indie Reader
As an entrepreneur and managerial consultant, Domenic Aversa is sought after by both global business leaders and government agencies. He has actively assisted companies in dramatic transition for more than 25 years. His experience with corporate restructurings ranges from crisis management to recession preparation and recovery to global market transition. In addition to helping many businesses in the United States, he has helped command-economy companies, such as those in China and Russia, transition to market-economy practices. Domenic has served as an educational speaker and managerial advisor on international business development and insolvency issues for many business and academic institutions. Audiences have included the Harvard Business School and the Sloan School of Management at MIT.
Open House!: An Insider's Tour of the Secret World of Residential Real Estate for Agents, Sellers, and Buyers
"Intelligent and engaging...a perfect guide for Realtors wanting to up their game and a must-read for people thinking of selling or buying a home." -Steven Wittenberg, JD/MBA, Director of Legacy Planning at SEI Investments
Buying or selling a home can be your biggest joy or a nightmare. With her decades of experience, residential Realtor Joey Sheehan pulls back the curtain on a veiled industry that serves fully two-thirds of American adults. Using real-life examples and entertaining anecdotes, she shows exactly what it takes for transactions to succeed.
OPEN House! throws light on negotiations from the triple perspectives of agents, sellers, and buyers. Sheehan's unique tips and insights reveal:
- How agents can provide top-notch service, prevent heartbreak, and steer clear of lawsuits by providing their clients with essential information right from the start
- What sellers can do to maximize the value of their homes and avoid the most common mistakes
- What buyers should know to ensure they win their dream home, even in a competitive bidding war
A gifted storyteller, Joey Sheehan has written a combination memoir and how-to manual for anyone involved in a residential real estate transaction. Throughout, she poignantly depicts what she has learned from shepherding clients through life's happy and tragic transitions, providing a fascinating insider's peek into the hidden workings of an often opaque industry.
About the Author
Sheehan, Joey: - Joey Bonner Sheehan holds a PhD in Chinese intellectual history from Harvard University, which published her first book. In mid-life, she segued into residential real estate. As a top Realtor with a deep knowledge of the business and a bountiful sense of humor, Sheehan has written an entertaining yet highly informative work about her professional world. She lives with her husband, Al. Gibbons, and a fluffy white ball of fur named Valentino Ignacio de Villanova.
If your hiring process is broken, it's definitely impacting your company's bottom line. We all know that attracting and onboarding exceptional talent is critical to growth.
The first step to turning things around is identifying the problems. In Talent War, you'll discover the most common mistakes companies make when trying to hire and retain the most experienced and qualified talent in today's highly competitive job market.
You'll learn how to streamline your hiring process and make it faster and more effective. Author Jermaine Williamson, a 25-year industry veteran, will show you how to start winning the Talent War.
Jermaine Williamson is the Founder, President and CEO of JLW Consulting, LLC., a Management Consulting firm providing Talent Acquisition, Strategic Business Advisory, Human Resources, Talent Retention and Talent Development services.
Mr. Williamson, who was born in Elizabeth, New Jersey and a graduate of Virginia State University in Petersburg, Virginia, has over 25 years of experience in providing senior and executive level leadership support to Fortune 100, 500, mid-size and start up organizations. Mr. Williamson is recognized as a subject matter expert (SME) in the areas of Talent Acquisition, TA Operations Management, Recruiting Process Design and Implementation. His company, JLW Consulting, LLC offers a new and innovative approach to address a company’s critical business challenges. Whether it’s Technical Recruiting, Executive Recruiting, Talent Development, Diversity and Inclusion, Recruiting Process Compliance, lowering cost per hire or increasing employee referrals, JLW Consulting LLC can customize solutions to fit the needs of clients without straining their budget.
The Collaboration Effect: Overcoming Your Conflicts
Is conflict blocking your results?
Do you want to increase results and enhance collaboration with others?
Take advantage of The Collaboration Effect(R).
With 25-years of multi-level leadership experience and owning his own consulting firm, author Michael Gregory wrote The Collaboration Effect to help leaders become more focused on the tasks at hand, provide them with confidence when navigating difficult situations, and result in more peace in professional and personal relationships. This book is perfect for executive level leaders, midlevel managers, front-line supervisors, team leads, or anyone who has to lead in a given situation.
Working with futurists, innovators, neuroscientists, and numerous successful business leaders, Mike has extensively researched the power of collaboration. With concise commentary and key callouts, you will learn about:
- The Collaboration Effect(R);
- the tools of business negotiations;
- enhancing personal and professional relationships;
- educating others using different tactics;
- improving health with a busy lifestyle;
- technology and information considerations;
- and enabling positive workplace culture.
The Collaboration Effect is all about connecting relationships, listening actively, and educating judiciously in order to build bridges to negotiate closure. When you're a part of a work environment that is aligned and closely connected, the group flourishes, which will in turn benefit them as individuals and professionals, and increase the bottom line.
Over many years of his professional life with various life experiences, Mike has gained happiness and success from the lessons he has learned. He shares this with you in his new book so that you too can have happiness and success.
About the Author
Gregory, Michael A.: - Michael Gregory leads Michael Gregory Consulting, LLC a firm that focuses on overcoming conflicts, expanding collaboration, alternative dispute resolution, and professional speaking. Mike has a passion for conflict resolution, collaboration, making this world a better place, and helping others find success with collaboration. His firm is dedicated to overcoming conflicts, applying alternative forms of dispute resolution, and providing focus by applying The Collaboration Effect(R) to enhances relationships, resources and results. With over 25 years of management at all levels with up to 1,200 employees Mike has real insights into technical management and leadership. Mike has leveraged that experience and partnered with neuroscientists over the last eight years to enable him to be an expert in conflict resolution. He works with small businesses to Fortune 100 companies helping others to resolve conflicts and to promote new levels of cooperation and achievement. He has saved clients hundreds of millions of dollars. Mike has completed over 2,500 mediations and negotiations, given over 450 presentations and written 14 books including his three signature books, The Collaboration Effect, Peaceful Resolutions, and The Servant Manager. Mike has a B.S., a M.S., and an MBA. This formal education has been enhanced by his varied work experiences as well as more than a decade of active participation in professional and legal negotiations and with hundreds of hours of continual professional education.
The Comeback: A Modern HR Novel
"Engaging read that highlights many of the behaviors that derail leaders. I appreciate the real-world issues and examples of how to coach through complicated complex issues. I wish I had this book twenty years ago." —Teuila Hanson, Chief People Officer, LinkedIn
CEOs, entrepreneurs, and HR professionals will enjoy this fast-paced fictional adventure through the fundamentals of modern HR.
Dominal Industries is battling a fierce new competitor and losing. With pressure building, CEO Mark Francis thinks his executive team can turn things around...with one exception: his Chief Human Resources Officer Jen Schmidt and her team are struggling to fill critical positions and reduce turnover. With her career in the balance, Jen starts working with a quirky, slinky-wielding consultant named Meg Beecham, who challenges Jen to reimagine her approach.
You'll be cheering on Jen as she shakes up her department and turns HR into a secret weapon that drives business success. Whether you want to reduce turnover, increase revenue, or simply create a place where people love to work, The Comeback is an engaging corporate novel that inspires new respect for the competitive advantage modern HR offers.
Annissa Deshpande is a former HR executive of a Fortune 500 where she oversaw the successful hiring of over 20k people in 150 countries annually and designed internal talent initiatives to achieve business results. She founded lōglab in 2015, and now combines her 20+ years of experience in finance, IT, and strategy to help companies modernize HR to grow revenue and create a place where people love to work.
The Proactive Executive: A C-Suite Recruiter's 5-Step System for Achieving Greater Career Success
“An exceptional map for understanding the actions, decisions, market positioning and personal development that ultimately determine whether we have effectively managed our careers or fallen short." —John Koryl, President, Neiman Marcus Stores & Online
As a nationally respected executive recruiter, Chris Nadherny knows what it takes for professionals to get to the next level, and what holds them back. During his 30 years with Spencer Stuart—one of the world’s top executive recruiting firms—Nadherny conducted more than 700 search assignments for a wide-range of companies, assessed thousands of successful professionals and counseled many whose career paths have been disrupted or stalled.
"Having read and prescribed many career books, this would be my absolute top choice. The author's perspective is unique in that his vast executive search experience provides insight both from a company's view as well as from the prospective executive. Together, they form a mosaic of what really defines exceptional talent and how this should guide one's career decisions. Chris Nadherny has created a career management reference guide that will prove invaluable for many aspiring executives in the years to come." —Fred Ley, SVP Corporate HR and Global Talent Management and Acquisition, Walmart, Inc.
"In Proactive Executive Chris Nadherny has consolidated his decades of learnings in the executive search business to create an invaluable blueprint for optimizing your career. His book is packed full of insights, practical how-to's and suggestions for aspiring C-suite professionals. The lessons that he shares are particularly relevant in today's ultra-competitive marketplace." —Jody Bilney, SVP and Chief Consumer Officer, Humana, Inc.
"Want help in improving your career? Then read this book before it's too late. Chris Nadherny turns 30 years of executive search experience into a reference guide that offers invaluable advice for executives at every stage of their careers." —Gian Fulgoni, Co-Founder & CEO at comScore, Inc.
"Chris Nadherny shares his considerable experience as a national C-suite recruiter to capture the most critical, but often overlooked, elements of professional development and career planning in his book, The Proactive Executive. His book is full of proven and practical advice, insights, how-to's, action steps and real life case studies to guide your journey. A great read!" —Kimberly Williams, CEO, Consumer Safety Technologies
"Today as you move up an organization or change companies in a leadership position, you need the total package. Chris Nadherny outlines the steps needed to prepare yourself in advance for a significant career move, and to make sure it is the right one. Importantly, his approach makes these difficult steps achievable." —Roger Adams, Chief Marketing Officer, Fortune 500 diversified financial services company, Board Member, Association of National Advertisers.
"Read this book! No fluff here. Only practical tools and 'hard' career management skills that are guaranteed to result in positive career and personal growth. This is a 'go to' resource successful executives can pick up throughout their careers." —John Seebeck, VP and General Manager ECommerce, CDW, Inc.
"Physician heal thyself hasn't typically been relevant advice for business executives. Until now. Chris Nadherny's Proactive Executive does just that. This book reminds smart, strategic, and effective executives, who have mastered goal setting, planning, execution and monitoring, to apply these very talents to managing their own careers. Starting with the most important trait, self-awareness, Chris brings evidence in the form of examples and cases proving the qualities, and then the strategic actions that he's seen work over a stellar career of his own in executive search." —Tom Collinger, Executive Director Medill IMC/Spiegel Digital and Database Research Initiative, Northwestern University
"I have known Chris for nearly 20 years as a candidate, client and friend. This book powerfully distills career management insights from the thirty year career of someone I consider to be one of the world's most respected search executives. The detailed case studies, what-if scenarios, lessons learned and proactive action plans he lays out will be invaluable to executives at any stage in their career." —Love Goel, CEO, GVG Capital
"It's easy as an executive to be so focused on your job that you forget to manage your career. Nadherny's The Proactive Executive is filled with savvy observations and practical suggestions to help even the most successful executives improve the odds of building successful, long-term careers. I loved the real-world examples, and I have already earmarked a bunch of pages that I'll be going back to. The Proactive Executive is a must read for any modern executive!" —David Spitz, CEO, ChannelAdvisor
"Today's business environment requires leaders to manage multiple, complex initiatives while reacting to new information on an ongoing basis. Good leaders almost always have a proactive plan to handle these challenges. Perhaps the toughest project any leader faces is the long-term management of his or her career through the series of changes in their personal situation and the rapidly evolving marketplace. In his new book, The Proactive Executive, Chris Nadherny provides an excellent roadmap for managing your most important business project—your career. The Proactive Executive provides a career's worth of practical perspective, insights, suggestions and "how to" tips designed to keep you ahead of the curve and achieving greater personal career success." —Michael Linton, Executive Vice President and Chief Marketing Officer, Farmers Group Insurance, Inc.
"I wish this book had been written sooner! There is lots of wisdom here that I could have used in my own career. I am overnighting The Proactive Executive to both my adult kids. Chris Nadherny's insight and advice is that important." —Bill Bass, Chairman, Black Wolf Group
As a nationally recognized C-level recruiter, I spent 30 years with Spencer Stuart, a leading global executive search firm. My early career was in brand marketing after receiving a Wharton MBA. While at Spencer Stuart my executive search clients included leading Fortune 500 companies, private equity portfolio companies, and later stage start-ups. Along the way, I assessed the track records and backgrounds of over five thousand aspiring and C-suite executives. The insights and observations gained from these assessments provided me with unique perspective on how successful careers are formed. I also counseled many other executives whose careers had become derailed.
After many years in the recruiting trenches, I decided to leave Spencer Stuart with the goal of helping executives achieve greater professional success through proactive and thoughtful career planning and management. In my forthcoming book, The Proactive Executive: A C-Suite Recruiters 5-Step System for Achieving Greater Career Success, I share the best of my 30 years’ worth of observations, learnings and insights. The book provides practical, straightforward advice, action steps and how to’s for immediately improving your career prospects, job satisfaction and earnings potential. My hope is that this book will positively influence the careers of many executives, including yours.
Unleash the Girls
"With cogent reflections on American cultural history and the shifts that laid the groundwork for women's liberation, Lindahl weaves a narrative that is both intimate and topical....[A]n inspiring narrative about changing the world through fearless innovation." —Publisher's Weekly 2019 BookLife Prize Semifinalist
The 1970s saw women coming into their own, working hard to create new roles at home and in sports, culture, politics, and business. It was also the start of the “fitness revolution.” At this unique intersection of feminism and athleticism, Lisa Lindahl’s game-changing entrepreneurial journey began.
She invented the first sports bra, the “Jogbra,” in 1977. It was the right product at the right time, throwing Lisa into a high-stakes world of business and power—a world for which she was not fully prepared. Unleash the Girls is the improbable story of a young artist with a disability who used her powers of creativity to solve a vexing problem and ended up leveling the playing field for girls and women across the globe—literally, unleashing the girls.
Her invention would become a feminist icon and the company she founded would change an industry. But amid the success, Lisa continued to search for meaning and the true nature of power and beauty. This is the untold story of the invention of the sports bra and how it changed the world for girls and women...and, along the way, changed Lisa, too.
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"... the author's narrative is as much an inspiring business memoir as it is an absorbing chronicle of a surprisingly significant piece of sports clothing. An engrossing account of the entrepreneur—and the bra—that changed women’s sports." —Kirkus Reviews
“The sports bra was and is more than a piece of sporting equipment, it has become a symbol and a vehicle for women and girls to propel themselves forward without inhibition towards the future that they are creating. Prior to its inception, the concept of women running, jumping, lifting, competing, basically moving dynamically, caused reticence. NOW, WE RUN AND MOVE in every athletic space and then some. To say I don’t think about my sports bra anymore is to say that I am FREE to accomplish and go after anything I want. I am EMPOWERED TO EMBRACE OPPORTUNITY!” —Brandi Chastain, American retired soccer player, two-time FIFA Women's World Cup champion, two-time Olympic gold-medalist, coach, and sports broadcaster
“The introduction of the sports bra did more than improve athletic performance. It represented a revolution in ready-to-wear clothing, and for many women athletes – past, present, and future – it actually made sports possible.” —Smithsonian Museum of American History Archivist Cathy Keen
Lisa Z. Lindahl is an artist, entrepreneur, and women's health advocate. She invented the sports bra in 1977, revolutionizing athletic participation for women and girls. In 2000, she patented a medical garment for use in breast cancer. She has a BS in education from the University of Vermont, a Master's of Arts in Culture and Spirituality from Holy Names University in California, and is a graduate of the Foundation for Shamanic Studies' Three Year Program of Advanced Initiations. She lives in Charleston, South Carolina, where it rarely goes below freezing and one can garden year 'round.
Sometimes a single moment captures and reveals the essence of your life’s purpose. For me, it happened one day near the end of winter in Vermont. It was not quite springtime, mud season as it’s called, a difficult time of year for souls yearning for sunshine’s warmth and the first signs of green. I was standing at the window of my studio office overlooking Lake Champlain, always a changeable, capricious view. This day, I noticed a wind was tickling the top of the lake’s slate-colored surface. But my attention was turned inward. I was wrestling with my identity, and how the title “successful businesswoman” fit into the whole of my life. I chafed under the typical introduction, “Meet Lisa, the ‘Jogbra Lady!’” Wasn’t I more than just this one achievement? Had my entrepreneurial journey made a difference in the world? Did any of it really matter?
Nature, as she always did, called me back. Outside my window the gray sky was beginning to lift and just enough midday light was filtering through to create a bright and otherworldly sparkle on the lake’s now choppy water. It silhouetted the dark tree branches lining the lake edge, highlighting the baby yellow leaf buds clinging there. A blue jay’s call pierced my silence and suddenly I was immersed—if only for a moment—in a deep sense of timeless and complete beauty.
There was my answer.
In that moment, I realized that what really mattered was beauty. Not physical beauty. Not glamour, which is so often confused with beauty in today’s culture. No, what I had experienced was much bigger: It was True Beauty—transcendent and everlasting.
Since that moment, I’ve made it my life’s work to learn the way of True Beauty and teach others how to find and use it to create greater harmony in our world.
My journey to that life-changing moment on Lake Champlain was long and circuitous. It began in a very different time and place, a time when my relationship with myself was muddled and my understanding of beauty was still nascent. I was a young, artistic woman trying to find herself. It was the early 1970s, and we were all trying to find ourselves. The “women’s liberation movement,” as it was then called, had swept across the United States. The changes were so profound that Time magazine awarded its 1975 “Man of the Year” cover to “American Women.” Only two years earlier, tennis star Billy Jean King had captivated the nation’s attention when she beat Bobby Riggs in the “Battle of the Sexes” on the tennis court. Women were coming into their own, working hard to carve out new roles for themselves at home, in sports, culture, politics and business.
The nation in general was also beginning to move. We were getting up off the couch where we’d been watching TV shows like All in the Family, Maude, M*A*S*H and Bewitched and joining the “fitness revolution.” People started jogging—en masse. It’s estimated that 25 million Americans took up running in the 1970s and 1980s, including President Jimmy Carter.
It’s at this unique intersection between feminism and athleticism that my entrepreneurial story begins. With the passage of Title IX in 1972, which prohibited discrimination on the basis of sex in any federally funded education program, doors were finally opening for young women not only in the classroom but also on the field. But Title IX could not erase the discomfort and self-consciousness that were insidious ingredients in keeping girls and women off those fields.
Along with the other young women of my “Baby Boomer” generation, I was trying to find my way. In my mid-twenties I had headed back to the college classroom and, as part of my self-reinvention, taken up jogging. My new love of running, though, came with a problem—my breasts bounced...a lot. It was a constant distraction and discomfort and the only thing not great about my runs. I needed a solution.
When I invented the sports bra in 1977, it completed what Title IX had started. It leveled the playing field for female athletes and athletic women. It turned out to be the one-two punch that knocked out old attitudes and restrictions. You might even say it “unleashed the girls.”
The Jogbra files, prototype, and history are now preserved at the Smithsonian Museum of American History, where archivist Cathy Keen said in 2015, “The introduction of the sports bra did more than improve athletes’ performances. It represented a revolution in ready-to-wear clothing, and for many women athletes, past, present, and future, it actually made sports possible.”
The original Jogbra company’s byline was “by women, for women.” I believe that women’s stories must be told—and when possible by the women who lived the tale. The story of the invention of the first sports bra is very much a story of women. It is also a big part of my life story. This is the improbable story of how I created the first sports bra and how it changed the world...and the course of my life.
Chapter 1: Inspired
Let’s face it, in 1977, I was an unlikely candidate to become a business success story—let alone, since I’d never been particularly athletic, change the world for women in sports. My formal business education consisted of a post-collegiate one-year program at the Katharine Gibbs Secretarial School. I was an aspiring artist working in stained glass, selling my work at craft fairs. At the same time, I was also working part-time at Threshold, a rural residential treatment facility for adolescent drug abusers where my husband Al worked as a counselor. I administered tests and did secretarial stuff. I had little interest in a 9-to-5 sort of traditional career. At 28, I was working on finishing my undergraduate degree at the University of Vermont (UVM) in Burlington. My marriage of seven years to my husband Al was shaky, and I couldn’t drive a car due to having Epilepsy. It was quite an odd resume.
At the time, my lack of mobility felt a greater disability to me than having the occasional epileptic seizure. Without a driver’s license in our car-centric world I was very dependent on others. I could only maintain the job at Threshold because I got a ride out to its very rural location with Al. This aspect of my Epilepsy-induced dependence was probably one reason I had married so early and certainly was a factor in my decision in 1977 to take yet another job, this time as a low-level filing clerk at the UVM admissions office. It was hard on my ego and horribly boring, but unlike the job at the drug treatment facility, it was within walking distance of my house and afforded me a free academic course each semester. As an “older woman” in her late 20s (ha!), I had been intimidated by the prospect of going back to college. This job afforded me a way to try it out, then literally make it more affordable.
Sitting most of the day for my filing job, I began to put on weight. My once “drop-dead gorgeous” figure, taken for granted ever since its appearance around age 15, had become blowzy and indistinct. A friend told me what I somehow knew but had resisted: dieting alone wouldn’t shed the pounds. I would need to exercise. My friend outlined his running regime, telling me that all I had to do was run a mile-and-a-quarter three times a week and I would achieve and maintain “physical fitness.” To me, translated, that meant “skinny.” And lord knows, as a 1960s teenage girl, skinny was a beauty hallmark. Remember Twiggy? Count me in.
The UVM job also gave me access to the university’s athletic facilities. Every day on my tightly controlled, exactly 60-minutes lunch hour, I walked up to the field house to run. The indoor track there was only one-tenth of a mile, but it might as well have been a thousand miles long. That first day, I could barely make it around even once. But my competitive spirit was awakened, and I suppose vanity drove me forward as well. I was determined to shed that creeping weight. Each day, I pushed myself to go just a little further. Just…a…little…further…until the day, months later, when I finally completed the tenth consecutive lap for the first time. I was elated. I had run an entire mile! You would have thought I’d won an Olympic gold medal. I felt terrific. I had challenged myself and won!
A little background here. My mother, raised by her Victorian-era grandmother, was a firm believer that her daughters would be raised to be ladies. Always full of platitudes, with such wisdom she would intone, “Horses sweat, men perspire, ladies glow.” Athletics, let alone organized sports, were not part of her repertoire. Me? Give me a bathing suit and point me towards ocean surf. No boards please. Growing up, spending my summers on the New Jersey shore, that was my idea of being “active.” But in my mid-20s, living in landlocked Vermont, there was no ocean nearby. When I found jogging, it became my land-based equivalent of active joy.
My running never grew into a desire to compete. Rather, running reconnected me to the natural world and became, frankly, one of my first spiritual practices. It is totally ironic that this practice spawned my financial success and exposure to the grit of the business world. And in so doing, like all good spiritual practices, it also afforded me the opportunity to confront some difficult personal issues. Oh joy!
The deeper irony is that for me to start running at all was completely out of character, Mom’s “encouragement” notwithstanding. While I remember enjoying recess and dodge ball in elementary grades, by middle school at the girls’ academy I attended I was self-conscious and uncomfortable in gym classes. A 2019 study shows many girls still feel awkward in gym class, but back in the early ’60s, all I knew was that my best friend Polly and I definitely were. We hated those locker room moments! There were those “jock” girls who relished gym and understood the rules of field hockey and were eager to get out on the tennis courts. They intimidated me. It seemed to me I was somehow less for not “getting” the whole sporty thing and for being so self-conscious. When possible, I opted for Beginning Bowling as my gym class choice. I didn’t like to even glow, let alone perspire. When I look back now, I can see that my relationship with my adolescent girl’s body was fraught with an underlying threat: When would the next seizure occur? When would my body suddenly throw itself on the floor, and my consciousness disappear—embarrassing, inconvenient, and painful.
Avoiding gym classes, playing around in the summertime ocean, doing some body surfing, and climbing the occasional tree—these were my ideas of “sports activities.” Until I discovered the meditation of running. Then my world did change. My body and I became more intimate. We glowed. We sweated. We gloried. I’d found not only my sport, but my practice.
Woman Up!: Overcome the 7 Deadly Sins That Sabotage Your Success
About the Author
Aimee Cohen is a Career Expert, Author, and Keynote Speaker. She started her career as a national sales recruiter more than 20 years ago, has owned Cohen Career Consulting for 16 years, is a contributing writer for the Denver Business Journal. She has appeared as a career expert on Denver's Channel 7 and Channel 4 News, has been interviewed on several radio shows. Cohen was quoted in Glamour magazine and the Denver Post, was featured in Denver Woman magazine, led outplacement transition seminars for Fortune 500 companies, facilitates the LINK to Leadership program for the Leadership Investment, and was recognized as an Outstanding Women in Business Award nominee. With a nearly 100% success rate, Aimee has empowered and guided hundreds of women to reach their full professional potential.
Yours, Mine & Ours: Estate Planning for People in Blended or Stepfamilies
"If you are a member of a blended family, this is the handbook to enable your estate plan to assure that your financial wealth will lead to your family's future well-being. Read it, follow its wisdom and practices, and smile." —James (Jay) E. Hughes Jr, author of Complete Family Wealth and Family: The Compact Among Generations
As parents, we spend our lives caring and providing for our children. However, many of us lack the foresight to create a plan that will ensure our children are supported even after we are gone. Parents neglect to handle their estates and affairs during their lifetime and leave their grieving children drowning in paperwork and tough decisions. It is even more demanding and grueling for stepchildren and members of blending families to sort through these estates. As a member of a blended family himself, tax attorney Paul Hood has pooled his personal and professional knowledge to create this comprehensive guide to estate planning for blended families. In Yours, Mine & Ours, Hood offers real-world advice while cover crucial topics such as:
- Property Ownership
- Documents for Planning
- Important Payers in Planning
- Challenges One will Face
- Words of Wisdom